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World Wrestling Federation Entertainment Pay-Per-Views Body Slam the Famous Players Big Screen!

    Famous Players Inc., World Wrestling Federation Entertainment Canada Inc.
    And Bell ExpressVu Present In-theatre Pay-Per-View Events Across Canada

    TORONTO, Jan. 17 /CNW/ - Famous Players Inc., the World Wrestling
Federation Entertainment Canada Inc.(WWFE), and Bell ExpressVu today
introduced a new era of entertainment experience to begin at select Famous
Players theatres. By establishing Bell ExpressVu satellite systems in
seventeen Famous Players entertainment destinations, the stage has been set
for a series of monthly WWFE pay-per-view events presented live via satellite
for wrestling fans across Canada.
    "Famous Players is a leader in building audiences through partnerships
with excellent brands" said Famous Players president John Bailey. "The WWFE
has the type of high profile established brand that is a perfect fit for
Famous Players."
    Famous Players has set new standards for the exhibition industry by
building 31 entertainment destinations throughout Canada. Offering futuristic
environments and a host of value added offerings for its guests through
partnerships with leading brands such as the National Football League, The
Canadian Football League, Tricon Global Restaurants, Playdium Entertainment
Corp., New York Fries, Pepsi-cola Canada Beverages, Labatt Breweries, and
Hershey Canada, the company plans to open another thirteen entertainment
destinations across Canada this year.
    "This is the first Canadian in-theatre pay-per-view initiative of its
kind," said Carl DeMarco, President, World Wrestling Federation Entertainment
Canada Inc. The first event will be held January 23 when Famous Players will
present WWFE's Royal Rumble pay-per-view from a sold out Madison Square Garden
in New York City.
    "Satellite technology is transforming entertainment across the country"
said David McLennan, President and COO of Bell ExpressVu. "This initiative
allows us to provide WWFE wrestling fans the opportunity to watch the highest
digital quality programming available in Canada, in a new way."

    Famous Players WWFE Live Pay-per-view 2000 Schedule

     Dates                          Locations

     Jan 23    WWF Royal Rumble     Ontario   Colossus Toronto, Coliseum
     Feb 27    WWF No Way Out                 Mississauga, Coliseum
     April 2     WWF WrestleMania             Scarborough, Paramount Toronto,
     April 30  WWF Backlash                   SilverCity Empress Walk,
     May 21    WWF Judgement Day              SilverCity Ancaster, SilverCity
     June 25   WWF King of the Ring           Windsor, Coliseum Ottawa
     July 23     WWF Fully Loaded
     Aug 27      WWF SummerSlam     Quebec    Paramount Montreal, Coliseum
     Sept 24   WWF Unforgiven                 Kirkland
     Oct 22    WWF No Mercy         New
     Nov 19    WWF Survivor Series  Brunswick Moncton 8
     Dec 10    WWF Armageddon
                                    Winnipeg  SilverCity Polo Park

                                    Alberta   Coliseum Calgary, SilverCity
                                              West Edmonton Mall

                                    British   SilverCity Riverport,
                                    Columbia  SilverCity Metropolis,
                                              Colossus Langley

    Tickets will be available through a Famous Players central ticket line at
    World Wrestling Federation Entertainment Inc. (NASDAQ: WWFE) is an
integrated media and entertainment company, principally engaged in the
development, production and marketing of television programming, Pay-Per-View
programming and live events, and the licensing and sale of branded consumer
products. The company also distributes news and information about its
programming and products through its main Internet site,
    Launched in September 1997, Bell ExpressVu has become the largest and
fastest growing digital satellite television company in Canada. Bell ExpressVu
is a limited partnership, owned by BCE Inc. and part of the BCE Media group.
    Famous Players Inc. has exhibited the finest motion pictures to Canadians
since 1920. An industry leader in both technology and guest services, the
company operates a total of 115 locations with 840 screens across the country.
Headquartered in Toronto, Famous Players is part of the entertainment
operations of Viacom Inc.

            Note to broadcast media:
            Video news release will be available for satellite download:
                                      C band
                                   Transponder 1B
                                 Audio Channel 6268
                              Time     10:00-10:30 EST
                                       13:00-13:30 EST
                                 Monday January 17th

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available
    on the Canadian Press Photo Network/


For further information: Tim Smale, Public Relations Coordinator, World
Wrestling Federation Entertainment Inc., (416) 497-8338; Paula Thompson,
Director of Communications, Bell ExpressVu, 1 888 482-0809; Kevin Ellis/Karen
Bradt, Corporate Public Relations, (416) 969-6506/6523

SOURCE Small & Medium Business

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