Skip to main content | Go to site map | Read our accessibility commitment

News releases

CTV's The O.C. Breaks Broadband Barrier

Landmark Initiative Delivers First U.S. Network Drama to Canadians on
    The CTV Broadband Network

    TORONTO,Oct. 30 2006 --- 
At 12 noon ET today, CTV marked an industry
milestone when it began streaming the highly anticipated Season 4 Premiere of
The O.C. on The CTV Broadband Network (at ctv.ca). It's the first time a U.S.
Network drama has been delivered to Canadians on broadband, and the first time
any U.S. Network series was streamed in Canada in advance of its television
premiere. The O.C Season 4 will make its television premiere later this week,
Thursday, November 2 at 7 p.m. ET/PT on CTV and in High Definition on CTV HD
East/West.

    Today's landmark promotional initiative between CTV and Warner Bros.
International Television delivers both the Season Premiere and Episode 2 to
Canadians on broadband. This means that Canadian fans of the hit series can
watch The O.C. Season Premiere episode, free, on demand and in its entirety
now -- with Episode Two making its broadband debut following Episode One's
television conclusion Thursday night (see "The O.C. Streaming and Broadcast
Schedule" below for full details).

    To watch The O.C. on broadband, visit www.ctv.ca and click on "The
CTV
Broadband Network".

    The first-look promotional broadband initiative is designed to build
excitement, buzz and ultimately audience momentum for The O.C., the latest
series to make its Fall 2006 television debut onto CTV's No.1 ranked
prime-time schedule. Streaming will be geo-gated and available exclusively to
Canadians coast to coast who have broadband access through a Canadian-based
Internet Service Provider.

    "We're pleased to deliver this breakthrough broadband opportunity to
Canadians," said Susanne Boyce, CTV President of Programming and Chair of the
CTV Media Group. "With today's announcement, CTV is happy to provide more
access than ever to The O.C. and its legions of loyal Canadian fans."

    "Our broadband audience is growing rapidly and we've already experienced
breakout success stories with Canadian Idol and Corner Gas," said Kris
Faibish, CTV's Vice-President, Digital Media. "The addition of The O.C.,
launching in advance of the broadcast season premiere, provides a great
warm-up for the season and a terrific hook for O.C. fans across Canada."

    "We believe this broadband exposure will provide terrific promotion for
'The O.C's' new broadcast season and are very please to have worked out this
arrangement with CTV," said Jeffrey Schlesinger, President, Warner Bros.
International Television.

    Adding The O.C. to its programming library marks a significant next step
in the ongoing rollout of Canada's industry-leading broadband service, The CTV
Broadband Network.

    More than 100 hours of top Canadian programs are also available on
demand, and in full-length format, including CTV Primetime shows: Corner Gas,
Degrassi, Instant Star, Whistler, W-Five, the CTV National News.

    CTV launched The CTV Broadband Network June 5, 2006, Canada's first
multi-channel, on-demand broadband service featuring four distinct broadband
channels. Utilizing an advertiser-supported revenue model, the Network
features a free, premium broadband video player that harnesses the latest in
technology to deliver full length CTV programming in all forms from all genres
at broadband speeds and enhanced resolution.

    MTV in Canada made history in pioneering style last March when it
launched MTV Overdrive, Canada's first full service television broadband
channel. Since then, Canadians have ordered up more than 8 million streams of
programs, including titles like Laguna Beach, 8th & Ocean and The Real World,
overall part of a vast library of titles representing the first U.S. primetime
programs ever available on broadband in Canada.

    -------------------------------------------------------------------------

    The O.C. Streaming and Broadcast Schedule

    The O.C. "The Avengers" - Season Premiere
    Streaming begins today, Monday October 30 at 12 noon ET
    -------------------------------------------------------
    Episode airs on CTV Thursday, Nov. 2 (7:00-8:00 PM ET)
    ------------------------------------------------------

    The fourth season premiere finds the gang adjusting to life without
Marissa Cooper. Summer is attending Brown University in Rhode Island while
Ryan has moved out to deal with Marissa's death the only way he knows how.
When he misses a special dinner, Seth finds him on the wrong side of the
tracks and calls Summer for help in the Season 4 premiere of The O.C.

    The O.C. "The Gringos" - Episode 2
    Streaming begins Thursday, Nov 2 at 12 midnight ET
    ---------------------------------------------------
    Episode airs on CTV Thursday, Nov. 9 (7:00-8:00 PM ET)
    ------------------------------------------------------

    In "The Gringos" airing Thursday, Nov. 9 (9:00-10:00 PM ET/PT), Ryan
leaves Orange County to put an end to his turmoil, but comes up empty on his
search. Meanwhile, Seth acts like a jackass and finds some new friends in
Mexico (including guest star Steve-O) who help him find what he's looking for.
Kaitlin and Julie are forced by Dean Torres (guest star Tia Carrere) to work
together on Harbor's clothing drive, and Julie is ostracized by the Cohens
when they discover what she has been up to. And when Taylor drops in on Summer
unannounced, the truth comes out as Summer continues to separate herself from
everything Orange County.

    -------------------------------------------------------------------------

    The O.C. was created by Josh Schwartz and is executive-produced by McG,
Bob DeLaurentis, Stephanie Savage and Schwartz. The series is from Wonderland
Sound and Vision, College Hill Pictures in association with Warner Bros.
Television.

    CTV, Canada's largest private broadcaster, offers a wide range of quality
news, sports, information, and entertainment programming. It has the
number-one national newscast, CTV National News With Lloyd Robertson, and is
the number-one choice for prime-time viewing. CTV owns 21 conventional
television stations across Canada and has interests in 16 specialty channels,
including the number-one Canadian specialty channel, TSN. CTV is owned by Bell
Globemedia, Canada's premier multi-media company. More information about CTV
may be found on the company website at www.ctv.ca.




For further information: Mike Cosentino, VP, Communications, CTV Inc.,
(416) 332-5048 or mcosentino@ctv.ca

SOURCE Bell Glomedia

Back to search results
­ ­