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Bell ExpressVu Invites Canadians to Explore New High Definition Oasis and Visual Treasures

Bell ExpressVu continues to build the most unique and exciting lineup of High Definition television programming anywhere by announcing the launch of OasisHD and Treasure HD, new channels created to give viewers stunning perspectives on nature in all of its dimensions plus revealing glimpses into the exclusive world of art treasures and collectables.

ExpressVu breaks new ground once again by being first to offer new nature and arts channels Oasis HD(TM) and Treasure HD(TM) TORONTO, Ontario,March 13 2006 --- Bell ExpressVu continues to build the most unique and exciting lineup of High Definition television programming anywhere by announcing the launch of OasisHD and Treasure HD, new channels created to give viewers stunning perspectives on nature in all of its dimensions plus revealing glimpses into the exclusive world of art treasures and collectables. The launch of OasisHD and Treasure HD - available for the first time anywhere in Canada - once again expands ExpressVu's unmatched offering of remarkable HD specialty, Canadian and international entertainment, news and sports programming and Pay Per View packages. The latest HD offerings from ExpressVu follow the recent launch of the popular Discovery HD channel. HD television, with its brilliant, high-resolution digital images and theatre-quality sound, is giving Canadians a new viewing experience that is richer, deeper and more panoramic than anything ever seen on standard TV. And with an estimated three quarters of a million Canadian households already tuning in to HD's cinematic realism - and with sales of HD-ready TV sets continuing to climb - Canadians can't seem to get enough of the HD experience. ExpressVu's launch of OasisHD and Treasure HD offers viewers new windows to the worlds of nature and the visual arts in a way that only the stunning power of High Definition can convey. "Once again Bell ExpressVu is demonstrating why we are the number one source for HD programming in Canada by breaking ahead into exciting new viewing frontiers with OasisHD and Treasure HD," said Pat Button, VP Marketing, Bell ExpressVu. "We want to bring to Canadians a whole new viewing experience that covers the entire universe of High-Definition possibilities and Canadians are obviously eager to forge ahead with us on our quest for the absolute best in HD programming anywhere." OasisHD provides new perspectives on nature and our place in it by immersing viewers in all that is wild, beautiful and exotic across the planet. OasisHD is commercial free and re-invents nature TV by allowing filmmakers to use the power, vibrancy and clarity of HD to transport viewers to the most beautiful and engaging places on Earth. Treasure HD is a new Canadian 7/24 High-Definition specialty channel celebrating the rarely seen world of art, rare collectables and the inspired hunt by collectors for beautiful, interesting and unique treasures from around the globe and across history. Treasure HD explores diverse worlds of visual arts - from humble studios and modern galleries to the world's great museums and venerated institutes - always uncovering unseen treasures and the people who pursue them. Current ExpressVu customers can obtain a three-month FreeVu of each new channel. OasisHD and Treasure HD will also be offered free to new subscribers of ExpressVu's HD Value Pack. Since 1997, Bell ExpressVu has been Canada's leading direct-to-home satellite television company. With more than 1.6 million customers, Bell ExpressVu is Canada's largest digital television provider, nationally broadcasting more than 400 digital video and audio channels, including the most High Definition channels in Canada, international programming and unique interactive TV services. For more information, visit www.bell.ca/tv. About Bell Canada Bell Canada is Canada's national leader in communications with 28 million customer connections across the country. The company provides consumers with simple solutions to all their communications needs, including telephone services, wireless communications, high-speed Internet, digital television and voice over IP. Bell also offers integrated information and communications technology (ICT) services to businesses and governments, and is the Virtual Chief Information Officer (VCIO) to small and medium businesses (SMBs). Bell is proud to be a Premier National Partner and the exclusive Communications Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is wholly-owned by BCE Inc. For information on Bell's products and services, please visit www.bell.ca, and for corporate information on BCE, please visit www.bce.ca. About High Fidelity HDTV High Fidelity HDTV is a new Canadian specialty broadcaster, focused on delivering attractive and original 7/24 High Definition programming to the rapidly growing number of Canadian HD viewers. The launch of OasisHD and Treasure HD is an important first step in better serving Canadian HD audiences. High Fidelity HDTV is in active development towards the launch of a number of new all-HD services over the coming months. High Fidelity HDTV's close relationship with Rainbow Media Holdings and with other leading HD producers at home and abroad will provide Canadians with access to the finest High Definition programming available anywhere. For further information: For media inquiries, please contact: Paulo Pasquini, Bell Canada, Media Relations, (416) 581-3311, 1-888-482-0809, paolo.pasquini@bell.ca


SOURCE Bell TV

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