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Bell announces strategic 3G wireless network investment, maximizing consumer choice in mobile data and confirming its path forward to 4G LTE wireless

MONTREAL, Quebec, Oct. 10 2008 -- Bell today announced a
significant strategic investment in its Third Generation (3G) wireless network
capabilities to ensure it offers Canadians the complete range of high-speed
mobile data coverage, services and handset options. The investment also
confirms the company's migration path to the global Fourth Generation (4G)
Long Term Evolution (LTE) standard.
    "Investing in broadband networks and services and accelerating wireless
are strategic imperatives for the Bell team, and they are key to achieving our
goal - to be recognized by customers as Canada's leading communications
company," said George Cope, President and Chief Executive Officer of BCE and
Bell Canada.
    "This investment initiative builds on our industry-leading wireless
service - which already offers access to the largest and fastest network
across North America- to deliver Canadians the broadest choice in high-speed
wireless service, while confirming our path forward to LTE, the global 4G
wireless broadband standard."

    Maximizing choice in wireless

    As it continues to expand and enhance its national 3G CDMA/EVDO service,
Bell will also overlay this industry-leading network with HSPA technology,
maximizing the latest-generation wireless options the company can offer
customers across Canada.
    Bell wireless customers will be able to choose between EVDO - already the
dominant 3G standard in Canada and across North America - and HSPA, which is
rapidly becoming the main platform with carriers outside North America. At the
same time, overlaying HSPA on its national network will offer Bell the most
efficient upgrade path to the 4G LTE broadband standard in coming years.
    "This network initiative is proof positive of Bell's new 'better' brand
promise - in this case, 'Wireless just got better.' We fully anticipate that
our expanded national 3G networks will continue to offer Canadian consumers
and business clients the best and broadest coverage and now with an unbeatable
range of high-speed handsets and service options," said Wade Oosterman,
President of Bell Mobility and Chief Brand Officer for Bell. "As the exclusive
telecommunications partner to the Vancouver Olympic Winter Games, we look
forward to delivering these enhanced capabilities before Canada hosts the
world in 2010."

    Fourth Generation LTE

    LTE is the 4G wireless broadband standard that will be rolled out
globally post-2010, delivering extremely fast broadband mobile data speeds and
a wide range of new mobile multimedia and personalized data services.
    "Bell's transition to the global 4G LTE standard with a combined EVDO and
HSPA network path aligns us with more than 30 major carriers worldwide
planning a similar move to LTE," said Stephen Howe, Senior Vice President,
Wireless Network and Chief Technology Officer for Bell Mobility. "This broad
global technology ecosystem will mean a fast, efficient and cost-effective
network transition to 4G LTE, and access to the broadest possible range of
next-generation phones and data services."
    Bell will greatly reduce time to market for its network overlay by
leveraging its existing national network-sharing agreement with TELUS
Corporation. The agreement was originally established in 2001 to ensure the
fast delivery of and increased competition in national mobile data services,
especially in rural and remote areas.
    Following a comprehensive vendor evaluation process, Bell has chosen
Nokia Siemens Networks and Huawei as infrastructure providers for its national
network overlay.

    About Bell

    Bell is Canada's largest communications company, providing consumers with
solutions to all their communications needs, including telephone services,
wireless communications, high-speed Internet, digital television and voice
over IP. Bell also offers integrated information and communications technology
(ICT) services to businesses and governments, and is the Virtual Chief
Information Officer (VCIO) to small and medium businesses (SMBs). Bell is
proud to be a Premier National Partner and the exclusive Telecommunications
Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is
wholly owned by BCE Inc. For information on Bell's products and services,
please visit www.bell.ca. For corporate information on BCE, please
visit
www.bce.ca.

    Caution Concerning Forward-Looking Statements

    This news release contains forward-looking statements concerning the
expected time of completion of the addition of HSPA and LTE technology to Bell
Mobility's existing wireless networks, the time at which we expect to deliver
the foregoing enhanced wireless capabilities and other statements that are not
historical facts. Such forward-looking statements are subject to important
risks, uncertainties and assumptions. The results and events predicted in
these forward-looking statements may differ materially from actual results or
events. As a result, we cannot guarantee that any forward-looking statements
will materialize.

    The forward-looking statements contained in this news release are subject
to a number of risks, uncertainties and assumptions including, without
limitation: product and equipment availability which may be affected by supply
shortages, product defects and product liability; general economic and market
conditions and availability of capital; failure to achieve our business
objectives; dependence on Telus' network to provide service in areas not
covered by Bell Mobility's network; availability of spectrum-related assets
necessary to deploy HSPA and LTE technologies; events affecting the
functionality of, and our ability to protect and maintain, our networks, IT
systems and software; the intensity of competitive activity; intellectual
property right claims or other litigation in respect of HSPA or LTE technology
(or related network elements); labour disruptions; the potential adverse
effects on our networks of the significant increase in broadband demand;
potential changes in foreign ownership restrictions; and regulatory
initiatives or proceedings, litigation and changes in laws or regulations.

    The forward-looking statements contained in this news release are made as
of the date of this release and, accordingly, are subject to change after such
date. Except as may be required by Canadian securities laws, we do not
undertake any obligation to update or revise any forward-looking statements
contained in this news release, whether as a result of new information, future
events or otherwise. For additional information with respect to certain of
these and other assumptions and risks, please refer to BCE's 2007 annual
management's discussion and analysis ("MD&A") dated March 5, 2008, included in
the Bell Canada Enterprises 2007 annual report, BCE's 2008 First Quarter MD&A
dated May 5, 2008 and BCE's 2008 Second Quarter MD&A dated August 5, 2008, all
filed by BCE with the Canadian securities commissions (available at
www.sedar.com) and with the U.S. Securities and Exchange
Commission (available
at www.sec.gov). These documents are also available on BCE's
website at
www.bce.ca.



For further information: Julie Smithers, Bell Media Relations, (416)
528-9409, julie.smithers@bell.ca; Thane Fotopoulos, BCE
Investor Relations,
(514) 870-4619, thane.fotopoulos@bell.ca

SOURCE Mobility / Wireless

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