Lucky Mobile low-cost wireless arrives in Québec and Atlantic Canada

No-surprises prepaid service now available in all 10 provinces, with Canada-wide talk and text plans starting at just $10 per month

MONTRÉAL, July 23, 2018  Bell today announced that Lucky Mobile, Canada's low-cost prepaid wireless service, is now available to residents of Québec, New Brunswick, Nova Scotia, Prince Edward Island, and Newfoundland and Labrador.

That means budget-conscious Canadians in all 10 provinces can access the country's newest prepaid service, which launched initially in Ontario, Alberta and British Columbia last December and in Manitoba and Saskatchewan in March.

"Lucky Mobile is the top choice for Canadians across the country looking for low-cost, straightforward and predictable wireless service," said Blaik Kirby, President of Bell Mobility. "Everything about Lucky Mobile is designed to enable customers to access exactly the services they need while always remaining in complete control of their budget."

With affordable prepaid plans and no long-term commitment, Lucky Mobile is the perfect wireless solution for students, people on a fixed income or those without an established credit history. With Canada-wide talk and text plans starting at $10 a month, Lucky Mobile is an easy way to access just the right amount of talk, text and data with absolutely no pay-per-use or surprise overage charges. All Lucky Mobile plans include unlimited nationwide and international incoming calls and texts, voicemail, call display, call waiting and 3-way calling.

Lucky Mobile offers a variety of Canada-wide, province-wide and in-zone (major urban centres) plans to meet every budget and usage requirement. For example, an in-zone plan offers unlimited local calling for $20 a month, while unlimited Canada-wide calls, unlimited Canada-wide and international texts, and 2 GB of data at 3G speeds is just $40.

Customers are always notified by text if they are about to use services not included in their prepaid monthly plan, and have the option of purchasing a $3 or $5 Service Pass valid for 30 days if they wish to use them. Service Passes are also an affordable and convenient way for Lucky Mobile customers to stay in touch with family and friends in more than 130 countries around the world.

Activating Lucky Mobile service is simple. Customers can choose from affordable handsets starting at only $70 from Alcatel, LG and Motorola or bring their own phone to a store and pick up a $10 SIM card (free SIM card delivery is also available by calling 1-833-88-LUCKY). Lucky Mobile is available at Walmart, Wireless Wave, TBooth wireless, Wireless etc, and select The Source locations. Please visit LuckyMobile.ca or call 1-833-88-LUCKY for full details.

Later this year, Lucky Mobile will offer customers even more value with a new app providing talk and text over Wi-Fi outside of their monthly plans.

Lucky Mobile service is provided by Bell, Canada's largest communications company. To learn more about Bell, please visit Bell.ca or BCE.ca. The Bell Let's Talk initiative promotes Canadian mental health with national awareness and anti-stigma campaigns like Bell Let's Talk Day and provides significant funding for community care and access, research and workplace initiatives. To learn more, please visit Bell.ca/LetsTalk.

Media inquiries

Marie-Eve Francoeur
514-391-5263
marie-eve.francoeur@bell.ca
@Bell_News

Investor inquiries

Thane Fotopoulos
514-870-4619
thane.fotopoulos@bell.ca

SOURCE Bell Canada