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Invest in BCE

Canada’s largest and leading communications company

  • We are Canada’s largest communications company, offering a breadth and scope of products and services that is not easily replicated by any other large telecommunications company in North America.
  • We have a long and successful track record as Canada’s leading communications services provider and our assets are critical to the nation’s communications infrastructure.
  • We are the market leader in Internet and TV, and one of the largest wireless operators in Canada.

Consistent and sustainable dividend growth

  • We’ve set a dividend payout policy between 65% and 75% of Free Cash Flow. We believe this policy will allow us to grow our common dividends for our shareholders, while allowing us to continue investing appropriately in the future of the business and maintaining an appropriate level of balance sheet liquidity.
  • In line with our dividend growth model, we have increased our annual common share dividend by 97% since the fourth quarter of 2008, now at $2.87 per share, highlighting BCE’s sound financial position.
  • BCE is one of the top dividend yield stocks in Canada with an approximate 4.7% dividend yield.
  • BCE is one of the most widely held stocks in Canada, with listings on the TSX and NYSE.

Incumbent service provider with stable financial profile

We are the largest local exchange carrier in Canada. Our market leadership position represents the foundation for the other products and services we offer, providing us with a significant number of established customer connections that we can leverage to drive uptake of new products and services, either through bundled offerings or on a stand-alone basis, and to improve customer retention.

Unmatched brand value

Bell maintained its #1 ranking among Canadian communications companies on Brand Finance’s list of the Top 100 Canadian brands for 2016.

Valued at $12.7 billion, up 3% in the last year, Bell is the only non-bank in the top 5, placing third overall, behind only the Royal Bank of Canada and TD.

Bell also earned a AAA- brand rating from Brand Finance based on brand strength, risk and potential relative to competitors. A brand’s value reflects a company’s reputation and the loyalty it commands among customers, employees and investors, as well as future revenues attributable to the brand’s strength.

Our leadership in products and services, our established position in our core markets and the superior value and recognition of our brand are all key factors in our attractive market positioning for both consumer and business markets.

Significant opportunities for operating and cost saving improvements

We continue to seek opportunities to realize significant cost savings. While we have been proficient at taking costs out of the business over the past several years, we believe that Bell’s annual expense base provides us with ample opportunities to substantially improve the level of efficiency across many of our businesses.

Strong and stable free cash flow generation

We have established a track record of strong and stable free cash flow generation supported by our industry-leading market positions in many lines of business, a unique and diverse asset base, broad suite of utility-like product offerings and substantial scale.

Strong capital structure

BCE has a strong, investment-grade credit profile with access to the capital we need to grow our business and the strong cash flow that allows us to self-fund our debt obligations at the same time.

Experienced and proven leadership team

We have an experienced, highly regarded and dedicated management team averaging more than 20 years' experience with a track record of success. Our best-in-class leadership team, which has re-energized our legacy wireline voice business and shifted our focus increasingly to growth services, has allowed us to build positive momentum in our wireless business.


(1) The Top 100 Brands are compiled by global brand valuation firm Brand Finance in partnership with The Globe and Mail’s Report on Business magazine

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