Most successful Kids Help Phone event ever

TORONTO,May 7 2002 --Canadians turned up in the thousands to support a
worthy cause -- our kids -- in the first-ever Bell Walk for Kids. More than 20
communities from coast-to-coast participated in walks bringing together
thousands of parents and children, friends and neighbours, who trekked
thousands of kilometres to help Kids Help Phone. It was the first national
event for the charity and the most successful in its 13-year history. Based on
initial estimates, walkers, pledgers and other supporters helped to raise $1.3
million for Kids Help Phone to date for this one-day event.
    "The success of this first-ever Bell Walk for Kids is thanks to the sheer
dedication of hundreds of volunteers and the positive energy of thousands of
Canadians who walked and made donations on May 5th to support Kids Help
Phone," said Bill Saul, President & CEO, Kids Help Phone. "The funds we've
raised ensure that our professional counsellors can continue to be there for
the approximately 1, 000 Canadian children and families who call us every
day," he added.
    "Bell Canada is delighted to have been a part of this wonderful day to
benefit Canadian kids," stated John Sheridan, President, Bell Canada and
National Honourary Chair of the Bell Walk for Kids. "It is truly gratifying to
see Canadians answer the call and rally together, many of whom were our own
Bell employees."
    Along with Bell Canada, national event sponsors include CTV, The Globe
and Mail, Sympatico.ca, Bank of Montreal, Cossette Communication-Marketing,
Kellogg Canada Inc., Minacs, Nestlé Canada Inc., Parmalat and Subway.

    The Bell Walk For Kids was held on Sunday, May 5th, 2002 in cities across
    Canada including:

    British Columbia: Victoria, Vancouver, White Rock
    Alberta: Edmonton, Calgary, Lethbridge
    Saskatchewan: Regina, Saskatoon
    Manitoba: Winnipeg
    Ontario: Sarnia, London, Hamilton, Toronto, Kingston, Ottawa
    Quebec: Gatineau, Montreal, Quebec City
    Nova Scotia: Halifax, Truro
    Prince Edward Island: Charlottetown
    New Brunswick: St. John
    Newfoundland & Labrador: St. John's, Springdale

    About Kids Help Phone
    ---------------------
    Kids Help Phone is Canada's only 24-hour, toll-free, bilingual and
anonymous phone counselling, referral and Internet service for children and
youth. Professional counsellors answer approximately 1,000 calls every day
from young people who call about a range of concerns, including relationships,
substance abuse, violence and suicide. For more information please visit
www.kidshelp.sympatico.ca.

    About Bell Canada
    -----------------
    Bell Canada, Canada's national leader for communications in the Internet
world, provides connectivity to residential and business customers through
wired and wireless voice and data communications, high speed and wireless
Internet access, IP-broadband services, e-business solutions, local and long
distance phone and directory services. Bell Canada is owned by BCE Inc. of
Montreal (80%) and by SBC Communications Inc. of San Antonio, Texas (20%).
 For more information please visit www.bell.ca.

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available
    on the Canadian Press Photo Network/




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For further information: Marie-Michèle Nadon, Media Relations,
Bell Canada, (514) 391-2007, 1-877-391-2007, marie-michel.nadon@bell.ca;
Karyn McMahon, Manager, Marketing & Communications, Kids Help Phone,
(416) 581-8974, karyn.mcmahon@kidshelp.sympatico.ca