1.7 Million Watch k.d. lang Homage to Neil Young on the 2005 JUNO Awards on CTV -- Broadcast reaches 500,000 more viewers than last year --
TORONTO, April 4 2005 --
Last night's broadcast of The 2005 JUNO Awards
peaked at 1.7 million viewers(*) (2+) when k.d. lang delivered a musical love
letter to a recuperating Neil Young with her show-stopping rendition of
"Helpless." Broadcast in High Definition and 5.1 Surround Sound from
Winnipeg's MTS Centre, the broadcast attracted an average audience of
1.52 million viewers on CTV - an increase over last year and the second-
biggest television audience in the last seven years. With a reach of
5.7 million viewers, the broadcast reached almost half a million more viewers
this year compared to last year.
Indeed, viewers chose to spend their entire Sunday night with CTV with a
four-hour programming block (7 - 11 p.m.) that was the most-watched of the
evening. Canadian musicians walking the Junos Red Carpet were exposed to
unprecedented numbers of viewers as a 90-minute lead-in featured an all-new,
non-simulcast Desperate Housewives episode and red carpet updates from
Winnipeg. In all, 1.64 million viewers (2+) tuned in and provided The 2005
JUNO Awards with its highest lead-in audience ever. Ultimately, 93 per cent of
the lead-in audience stayed to watch Canada's Music Awards.
lang's tribute to Young was one of many highlights from a broadcast that
also featured performances by Billy Talent, Feist, k-os, Kalan Porter, Simple
Plan, Sum 41 and The Tragically Hip. The two-and-half hour broadcast concluded
with a barn-storming tribute to the host city featuring Randy Bachman, Burton
Cummings and four Winnipeg bands.
Eight awards in total were handed out over the course of the broadcast,
which was hosted by television star Brent Butt. Hip Hop artist k-os and punk-
infected rockers Billy Talent each received two awards, with additional wins
from Feist, Ron Sexsmith, Sarah Harmer and Avril Lavigne. A complete list of
winners can be found at www.juno-awards.ca.
"Another big audience for the Junos is another big win for the Canadian
music industry," said Susanne Boyce, CTV President of Programming and Chair of
the Media Group. "Congratulations to the City of Winnipeg for an unforgettable
weekend and to CARAS and Insight for another fantastic broadcast. Can't wait
for Halifax!"
Last night's telecast of The JUNO Awards was the fourth straight JUNOS
telecast on CTV since acquiring the broadcast rights to the show in 2002. Last
year's show, hosted by Alanis Morissette from Edmonton, drew 1.51 million
viewers. The 2006 Juno Awards will be held in Halifax, Nova Scotia.
The 2005 JUNO Awards was produced by Insight Productions in association
with CTV. John Brunton and Barbara Bowlby are Executive Producers. Louise Wood
is Producer. Lindsay Cox is Supervising Producer. Peter Faragher is Production
Designer. Joan Tosoni is Director. Jean Renaud is Lighting Director. Melanie
Berry and Stephen Stohn are Executive Producers for CARAS. Susanne Boyce is
President, CTV Programming and Chair of CTV Media Group. Ed Robinson is Senior
Vice-President, Comedy and Variety Programming, CTV Inc. Rick Lewchuk is
Senior Vice-President, Program Planning and Promotion, CTV Inc.
Sponsors for the 2005 JUNO Awards include FACTOR and the Government of
Canada through the Department of Canadian Heritage's "Canada Music Fund", the
Province of Manitoba and the City of Winnipeg. Broadcast sponsors for the
event are General Motors, Pantene Pro-V, Doritos and Nice 'n Easy.
CTV, Canada's largest private broadcaster, offers a wide range of quality
news, sports, information, and entertainment programming. It boasts the
number-one national newscast, CTV News With Lloyd Robertson, and is the
number-one choice for prime-time viewing. CTV owns 21 conventional television
stations across Canada and has interests in 14 specialty channels, including
the number-one Canadian specialty channel, TSN. CTV is owned by Bell
Globemedia, Canada's premier multi-media company. More information about CTV
may be found on the company site at www.ctv.ca.
(*) Source: BBM preliminary numbers
For further information: Scott Henderson, CTV Inc, (416) 332-5305;
Mike Cosentino, CTV Inc., (416) 332-5048 |
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