LAUSANNE, SWITZERLAND,Feb. 7 2005 --The following announcement was made
today by the International Olympic Committee.

    The International Olympic Committee (IOC) today announced that the
broadcast rights for Canada for the XXI Olympic Winter Games in Vancouver, in
2010, and the Games of the XXX Olympiad in 2012(*) have been awarded to Bell
Globemedia/Rogers Media at a total cost of US$ 153 million spread as follows:

    -  US $90 million for the 2010 Olympic Winter Games (compared to
       US $28 million in Turin 2006), representing an increase of 221%.
    -  US $63 million for the 2012 Olympic Summer Games (compared to
       45 million in Beijing 2008), representing an increase of 40%.

    Bell Globemedia/Rogers Media's comprehensive offer will ensure coast to
coast coverage of the Olympic Games reaching all linguistic, multicultural and
ethnic groups across a wide range of platforms including:

    -  Over the air television and radio with CTV (English), TQS (French),
       Rogers Radio and Omni 1 & 2.
    -  Cable television/satellite with TSN, Rogers Sportsnet, RDS, OLN, and
       RIS mobile platforms with Bell Mobility and Rogers Wireless.

    The decision was made after one day of meetings held at the
IOC Headquarters in Lausanne during which Bell Globemedia/Rogers Media and CBC
each gave a presentation and submitted their proposals to the IOC. The
negotiation process started in November last year with preliminary discussions
with media organisations in Toronto. Each proposal was discussed by an IOC
delegation chaired by President Jacques Rogge, composed of IOC Executive Board
Member Richard Carrion, Chairman of the Finance Commission and Head of the
negotiations team for the US and Canadian markets, and IOC directors.

    Commenting on the awarding of the Canadian TV rights, IOC President
Jacques Rogge said: "I would like to thank Bell Globemedia/Rogers Media and
CBC for their participation in this negotiation process and for their
impressive presentations. I also wish to extend my thanks to Richard Carrion
for his invaluable contribution. Bell Globemedia/Rogers Media came to us with
a comprehensive package that will allow not only the broadest coverage of the
Olympic Games but also the promotion of Olympic sports and Olympic values
beyond the 16 days of competition. This substantial offer brings Canadian TV
rights to an unprecedented level in terms of value and breadth and quality of
coverage. We look forward to building a strong working relationship with Bell
Globemedia/Rogers Media."

    Ivan Fecan, President and Chief Executive Officer of Bell Globemedia and
CEO of CTV Inc. said: "We are thrilled to be chosen, and we thank the IOC for
their confidence in us. Vancouver 2010 will be the biggest event of the decade
in Canada and it's wonderful to be at the center of it. We are also looking
forward to 2012, and beyond. Viewers are the winners here. The Bell
Globemedia/Rogers Media partnership aims to have the most diverse and
comprehensive coverage of the Olympics ever, fully utilising all of our media
platforms, including conventional, specialty and multilingual television,
radio, print, internet and mobile video platforms. By deploying all of these
assets, we were able to make a strategic but responsible bid."

    "With this partnership, the celebration and coverage of the Olympic Games
will be available to more Canadians in more ways than ever before," said
Mr. Tony Viner, President and CEO of Rogers Media Inc.


    (*) Note: The host city for the Games of the XXX Olympiad will be chosen
        by a vote of the IOC Session in July 2005, selecting from five
        Candidate Cities listed in the order of drawing of lot: Paris,
        New York, Moscow, London and Madrid.



            Highlights of the CTV - Rogers Broadcast Partnership
                                 Fact Sheet

    1. Unparalleled Broadcast Commitment
       -  Continuous coverage, 24 hours a day in French and English in 2010
          and 2012.
       -  4,158 total hours over both Games, including 1,291 over the air.
       -  2,873 English-Language hours, including 22 hours per day on CTV.
       -  1,100 French-Language hours.
       -  185 Multi-lingual hours.

    2. Outstanding Coverage
       -  CTV can be seen in 99 per cent of Canada's English speaking
          households.
       -  TQS can be seen in 95 per cent of all Francophone television
          households in Canada including 96 per cent of all Quebec
          households.
       -  Omni.1 and Omni.2 reach more than 5 million households and deliver
          programming in over 40 languages.
       -  Unprecedented cable/satellite network coverage including the
          Top 3 rated sports networks in French and English.

    3. Extensive Commitment to Amateur Sports
       -  Our partnership currently produces twice as many hours of amateur
          sports programming than anyone else.
       -  Commitment to grow these hours by an additional 50 per cent.
       -  Commitment to spend on Canadian Amateur Sports Federations over and
          above the other rights payments set out in the bid.

    4. Superior Partnership
       -  CTV and Rogers committed to pooling industry leading media assets
          to broadcast the Games and promote the Olympic movement in Canada.
       -  Building on historical and existing relationships with each other
          and with the IOC to establish an unprecedented commitment to
          Olympism well into the future.



For further information: IOC Communications: Emmanuelle Moreau,
Communications Manager - Institutional Affairs, mobile: +41-79 637 3017 or
contact the IOC Communications Department, tel: +41 21 621 6111,
www.olympic.org; For CTV Inc/Bell Globemedia: Michael
Cosentino, VP,
Programming Communications, CTV Inc., (416) 332-5048; For Rogers Media Inc:
Jan Innes, VP, Communications, Rogers Communications, (416) 935-3525