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Executive team

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Wade Oosterman
Vice Chair & Group President, Bell Canada and BCE

As Vice Chair, Mr. Oosterman serves in a senior advisory and oversight position on the Bell executive team in addition to his leadership of Bell Media as Group President and role as Bell’s Chief Brand Officer.

Mr. Oosterman is a highly respected executive leader in the Canadian communications industry, including 12 years at Bell in increasingly expansive senior executive roles. Under Mr. Oosterman’s leadership, Bell Media has enhanced its lead as Canada’s largest multimedia company with the top conventional, specialty and pay TV services, radio, digital and out-of-home advertising properties. The refreshed Bell brand developed by Mr. Oosterman is now ranked as the most valuable brand in Canada outside the banking industry.

Mr. Oosterman earned an MBA from the Ivey Business School at Western University. He is a Director of TIFF, the charitable cultural organization that operates the Toronto International Film Festival and TIFF Bell Lightbox.

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