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Executive team

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Wade Oosterman
Group President, Bell Canada and BCE

As Group President of Bell Canada and BCE, Wade Oosterman oversees Bell’s national wireless and wireline consumer business units and Bell Media, Canada’s premier multimedia company. One of North America’s leading experts in brand development and marketing, Mr. Oosterman is also Bell’s Chief Brand Officer.

Serving the Canadian communications industry for more than 25 years, Mr. Oosterman was instrumental in the national buildout of 2 fast-growing wireless carriers, Clearnet Communications and Telus Mobility. As Executive Vice President of Sales and Marketing at Clearnet, he developed that company’s distinctive and highly successful brand.

Mr. Oosterman holds a Master of Business Administration degree from the Ivey School of Business at Western University. and serves as a director of Ingram Micro and the Toronto International Film Festival (TIFF). 

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